End-to-End Serialisation
PROTECT YOUR BRAND
The End-to-End Serialisation solution by SEA Vision and Marchesini Group Beauty helps cosmetic companies to protect the authenticity of the brand, guaranteeing transparency, quality, sustainability because actively fights counterfeiting.
The solution is based on applying a unique identifier on each cosmetic product following the GS1 standards. This unique identifier is registered in a database and is readable along the entire supply chain.
Level 3 software for the production site, is used to gather and preserve production and serialization data into a database.
A vision and serialisation system is used on the machines of the packaging line to print and check the unique identifiers upon each carton.
A warehouse rework mobile application is used to perform reworking operations, which results are transferred into the level 3 database.
A warehouse picking mobile application is used for shipment management. The recovered data from level 3 are enriched with logistical data and are archived in a dedicated database.
Level 3 software for the production site, is used to gather and preserve production and serialization data into a database.
A vision and serialisation system is used on the machines of the packaging line to print and check the unique identifiers upon each carton.
A warehouse rework mobile application is used to perform reworking operations, which results are transferred into the level 3 database.
A warehouse picking mobile application is used for shipment management. The recovered data from level 3 are enriched with logistical data and are archived in a dedicated database.
Brandapp
Authenticity verification
Brandapp is the mobile application for the authenticity verification of the product along the supply chain. It perfectly recovers information from a dedicated database in a secure and protected way.
The application works on smartphones and can be configured for different types of users to activate dedicated features.
By framing the QR code printed on the product, the user can retrieve complete product information and its history.
Brandapp checks for the authenticity of the cosmetic product and monitors its correct positioning along the supply chain.
Brandapp
Authenticity verification
Brandapp is the mobile application for the authenticity verification of the product along the supply chain. It perfectly recovers information from a dedicated database in a secure and protected way.
The application works on smartphones and can be configured for different types of users to activate dedicated features.
By framing the QR code printed on the product, the user can retrieve complete product information and its history.
Brandapp checks for the authenticity of the cosmetic product and monitors its correct positioning along the supply chain.
Inspectors, retailers or end users. Everyone can benefit from using brand app.
- Company inspectors can easily verify the correct distribution.
- Retailers can verify the product’s authenticity and access to business intelligence features about sales data.
- In addition to the authenticity verification, end users may have access to additional product information and promotions.
Inspectors, retailers or end users. Everyone can benefit from using brand app.
- Company inspectors can easily verify the correct distribution.
- Retailers can verify the product’s authenticity and access to business intelligence features about sales data.
- In addition to the authenticity verification, end users may have access to additional product information and promotions.